I Love Ugly “From Largo With Love” Editorial featuring Oddisee

Often enough, music trickles into the realm of fashion to inspire an idea or theme for a collection, but for the case of New Zealand-based label I Love Ugly, the opposite can be said. After sending rapper Oddisee a batch from its latest collection, the hip-hop alchemist took it upon himself to write a track dedicated to his hometown in Maryland, Washington. Featuring items such as the I.L.U crewneck, Rising Sun shirt, Jonty pants and Black on Black on Black watch, the lookbook combines the vision of Oddisee along with an interpretation in audio form, making this a unique multi-sensory feature. Photos taken by Jerry Buttles, editorial taken from HypeBeast.

Commonn FW12 ~ In With The New, Out With The Old

Commonn is one of the UK's leading street wear stores based in Northampton. Commonn have been constantly pushing the bounadaries with their stores promotional photo shoots and videos. And for the new Autumn 12 season they carry this on with a cutting, slightly aery but very now, video look book. We are super hyped to see The Quiet Life heavily featured through out the video. Check some stills from the video and the look book itself.

I Love Ugly headwear collection

I Love Ugly have not been resting on their laurels. Recently they produced several new styles of 5 panel caps constructed of rare hard to find vintage / dead stock fabrics mixed with premium suedes and leather. However upon receipt of the new production they realised the final 5 panel cap fit was not to their high standard fit. Back out they went to search for more fabric and re produce to their utmost highest quality. This is the result of their effort and hard work.

The Quiet Life Fall 12 look book video

The transition has started between Summer and Autumn, in line with this The Quiet Life release a sneaky behind the scenes video of the new Autumn/Fall 12 look book. Showing off key styles from the new collection, styles such as their printed camera club t shirts, graphic and art printed t shirts, vintage / dead stock fabric pocket t shirts, a selection of their cut and sew and a mixture of snapback caps and 5 panel caps using vintage / dead stock fabrics.

The look book features Sean Hill, Joe Hook, Weston Carter, Louie Mora, Anthony Garcia. All photos shot by Quiet Life owner, Andy Muller. Filmed and edited by Marque Cox. Check your local stores now or search online, before it sells out!

COMUNE SS13 PRODUCT FEATURE

The real Summer might just be starting with welcome of September!? So here is a sneak peek at next years SS13 collection from COMUNE.

'Check out some of our new SPRING & SUMMER 2013 product. This week we featured the Hernandez havana woven shirt with the Offset collection Baker camo shorts. Special thanks to Brendan Gerard for modeling like a champ.'

HERNANDEZ // CM-W10124

“Havana styled shirt, back short sleeve waist belt detail.” color ways:

1. INDIGO STRIPE
2. SOFT BLACK
3. WHITE

CS BAKER // CM-SS10016

Five pocket styling, cargo porkchop pockets at front, 3 different camo prints on ripstop, double welt pockets on back with stitch outline. color ways:

1. DESERT CAMO
2. FOREST CAMO
3. PIXEL CAMO

I Love Ugly Premium bag range

I Love Ugly is growing from strength to strength with their recent limited release on vintage 'shroom' fabric 5 panel hats, and new colour ways in their renowned Zespy pant. I Love Ugly now drop their super limited Premium leather bag collection.

Consisting of two fresh styles, mixing premium leather with vintage / dead stock fabric. They have created a day time box back pack and a weekend travel duffer bag, both styles feature in premium brown and black leather. Here are pictures and a behind the scenes video on the making of the bags.

I Love Ugly - Premium Bag Range from I Love Ugly on Vimeo.

Gentle Fawn Autumn 12 hits stores

We know it is still theoretically summer, but everyone needs some new additions to their wardrobe! So to celebrate the launch of the new Gentle Fawn Autumn 12 collection, here are some lifestyle images featuring key styles from the delivery hitting stores now. Consisting of strong styles including dresses, woven shirts and bottoms, coats, knitwear and the ever growing essentials collection. Check www.gentlefawn.co.uk

I Love Ugly Premium Bag Range

I Love Ugly are leading the street wear fashion fore front, encompassing all things design. To confirm this they have just released their new limited leather bag collection. I Love Ugly already produce cutting edge styles including 5 panel caps, woven shirts, knitwear, fleece and pants using an array of dead stock and vintage fabrics. And they carry the same attention to detail and fabrication into their new leather bag line.

Each of the four bags are locally crafted in Auckland, New Zealand and are constructed from genuine cow hide leather. Each piece includes a signed limited edition art print by the I Love Ugly founder, Valentin Ozich. There are two iterations of the “Boxing Duffle” as well as complementary backpacks. Each of the backpacks are limited to only five per color.

Check out the feature on the new I Love Ugly limited leather bags on Hypebeast.com