Wednesday, 27 March 2013

I Love Ugly bucket hats

882419_630557143636527_1859974400_oI Love Ugly have just released their super exclusive bucket hat collection, just in time for the sun shine. There will be a very very limited availability in the UK soon. I LOVE UGLY BUCKET HAT PRESS RELEASE - Every product we produce is rich in menswear history. Our products have their own stories to tell, one such story is of the Bucket Hat. The Bucket Hat hails from Irish origin, traditionally being worn by fisherman and farmers to protect them on those common rainy days. In the early 1900s it was adopted by the English upper-class, turning this once common piece of headwear into a desirable hat of luxury that only the aristocratic had access to; in fact the bucket hat was then re-designed to be more malleable so that it could be folded to fit into the inner pocket of the blazer jackets of said higher class folk. The I Love Ugly Bucket Hat collection features both nautical and elegant fabrics inspired by this tradition, and all under-peaks are lined with genuine pig skin suede. We thought now was an appropriate time to re-interpret this classic piece of headwear, adding our signature twist that we carry throughout every product we create. Aspire to inspire before you expire.883881_630556930303215_1447917581_o903004_630557296969845_697781866_o904589_630557050303203_2136192604_o901111_630557283636513_227917346_o904554_630556980303210_1644177663_o891778_630557126969862_432637276_o906329_630557216969853_943183387_o893951_630557223636519_538700133_o882020_630557373636504_1934778250_o